THE HOUSE STANDARD™ — Button-Up Jersey

THE HOUSE STANDARD™ is built for structure, presence, and command. It does not explain itself and does not need to. Every line, button, and placement exists to communicate order and expectation.

Designed as a uniform rather than a graphic piece, this jersey moves between refined and functional—worn by those who operate with discipline and intention. Branding is restrained. Authority is implied.

This piece doesn’t speak loudly.
It doesn’t need to.

Crafted with intention.
No shortcuts.
Claimed ownership—built with confidence that cannot be rented.

Care instructions
- Do not dryclean
- Iron, steam or dry: low heat
- Tumble dry: low heat
- Do not bleach
- Machine wash: warm (max 40C or 105F)